Content that drives measurable business results across platforms. From viral organic growth to high-performing paid campaigns, every piece is built to engage and convert.
This is a small sample of the video work I've done and the power of authentic storytelling and data-driven insights to boost brand awareness. With zero ad spend, these pieces generated millions of views through strategic platform optimization and audience resonance.
These featured campaigns represent a small sample of a broader portfolio of over 1,000 paid and organic campaigns across YouTube, Meta, and TikTok. Achieved consistent 1.5–2.5% CTR, $25–$30 CPA, and 2.5–3× ROAS across multi-million-dollar budgets.
Influencer partnerships are a key component bridging paid and organic strategies. I've successfully collaborated with influencers, a celebrity, and pop culture companies through UTM tracking, ad reads, and affiliate programs. Each partnership leverages authentic voices to reach new audiences while driving measurable conversions and revenue growth.